Why choose Pick A Local, Pick SA!

Pick A Local, Pick SA!

The Pick a Local, Pick SA is a South Australian based campaign run by Market Fresh SA. The South Australian Produce Market and SA Chamber of Fruit and Vegetables Industries have come together to form Market Fresh to highlight the important role the independent retail sector play in the local horticulture industry. The independent retail sector consists of local business owned by local South Australian families who source the bulk of their produce from local growers.

The Pick a Local, Pick SA campaign reminds customers that when they see this logo, they can feel assured that they are not only buying fresh produce that was handpicked this morning from growers and wholesalers at the South Australian Produce Market.

They are also supporting local businesses, local families, local growers, local communities, local jobs, the local industry and the local economy.

The campaign consists of extensive print and social media advertising, regular competitions and in-store promotional activities.

As of 2018, Pick A Local, Pick SA! is working with national brand ‘A Better Choice’ to extend the reach of the campaign to truly support all of Australia.

For more information on the Pick a Local, Pick SA campaign, please follow one of the links below or click on the Contact page.